The Jeep Trailhawk is a mid-size concept SUV unveiled at the 2007 North American International Auto Show. The name was later used as a badge on other Jeep models to mark a particular trim package, usually the most off-road capable one.
Jeep Trailhawk at a glance
| Type | mid-size concept SUV |
|---|---|
| Shown | 2007 North American International Auto Show, Detroit |
| Maker | Jeep |
| Later use | badge for an off-road trim package on other Jeep models |
The English Wikipedia page is two sentences long; this short article is based on it alone.
History of the Jeep Trailhawk
A concept that named a trim
The Trailhawk was a one-off show car, presented at the 2007 North American International Auto Show in Detroit as a mid-size SUV concept. It did not go into production under that name. Instead, Jeep adopted Trailhawk as a badge: from then on, the name marked the off-road version of other models in the range, in the same way that the Trail Rated badge marks cars that have passed Jeep’s off-road tests.
Why the name stayed
Show cars usually vanish after their motor show season, but the Trailhawk name proved useful. It gave Jeep a single word for the toughest version of a model, and the Trailhawk badge has since appeared on several Jeep models rather than on one car.
Design and features
- 2007 concept: a mid-size SUV show car, never produced as such.
- Reused name: Trailhawk became a trim badge on later Jeep models.
Jeep Trailhawk versions
- Trailhawk concept (2007): the show car.
- Trailhawk badge: the trim name used on other Jeep models.
Another Jeep concept of the same period is the Hurricane, and the Trailhawk badge appears on models such as the Renegade and the Cherokee. More models are in the Jeep collection.
Sources
- Jeep Trailhawk, English Wikipedia: the 2007 concept and later use of the name
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